Web Development encompasses many different skills and disciplines in the production and maintenance of websites. The skills required of a web developer are diverse, often to the point it is difficult for a developer to excel in all aspects. As a result, a team may cover the Web Design and Development process, with each member of the team having their own strengths, specialties and role in the development process.
Web Development involves implementing specific solutions that follow the business rules and objectives outlined by the client. Web Developers develop a professional relationship with their clients, interacting with them in order to develop a deep understanding of the requirements and convert these into a website specification. Based on the website planning and design, the Web Developer integrates the website with third party tools and platforms. During the development process the Web Developer implements the design, use their programming skills in order to create dynamic functionalities, test and debug the website using a variety of devices. The current trend is to also integrate the website with social media to take advantage of the online marketing platforms available.
A Web Developer has many employment opportunities. This can range from being a self-employed freelancer or an entrepreneur to being employed by advertising agencies and web development companies as well as many different other types of organizations. Web Developer positions may be broad in scope or specialize in an area such as Digital User Experience Implementation, Front End Development, Back End Development, Content Management Systems Developer as well as Client and Project Management. Whichever role a Web Developer chooses to specialize in they will need to have access to ICT facilities, open source libraries and frameworks.
High performing Web Developers may have broad or specialist web-related skills. They must understand artistic values; have solid programming skills complemented with some user interface design skills, and take personal responsibility for being constantly at the forefront of trends and web technology. They must also be responsive to clients and have the ability to work in structured and unstructured teams and groups. These qualities enable the Web Developer to contribute and take advantage of this rapidly developing aspect of modern communications technology.